The AI-Powered Decision Engine for Customer-First Products

First Insight is a global retail platform leveraging its native AI technology and predictive models to turn real-time customer feedback into AI Driven Insights driving profitable strategies for more than 600+ brands and retailers. Companies like Gap, Under Armour, Woolworths and Family Dollar rely on First Insight data to understand what consumers will buy, what they won’t buy, how much they’re willing to pay, to understand how the consumer market will respond to pricing and branding changes, and how these and other factors directly influence planning, inventory and margins. First Insight further transforms consumer feedback into a Value Score™, assigned to every single product it gains insight on. These scores accurately predict the viability of and demand for products so that decision makers can confidently make design, pricing and inventory decisions that will deliver positive and measurable financial impact. The company’s Voice of the Customer AI Platform is central to its offering and boasts a network of 360+ million consumers spanning 180 countries and 67 languages and currencies. First Insight, founded in 2007, is committed to its mission to transform retail for the betterment of the businesses it serves and the consumers they serve.

Before you Decide ... Insight It!